About Miquela
Miquela Sousa, also called Lil Miquela, or known mononymously by the stage name Miquela, is a fictional American character, singer and social media personality who was created by Trevor McFedries and Sara DeCou. The character was created with the background of being a Brazilian-American 19-year-old girl. It began in 2016 as an Instagram profile that details a fictional narrative which presents Miquela as a CGI character and model in conflict with other digital projects while marketing a variety of brands, primarily in fashion. Miquela has been featured in product endorsements for streetwear and luxury brands such as Calvin Klein and Prada. The account amassed more than a million followers in its first two years.